Brand Management. It's more than just a pretty face...

Who we are and what we do

From showcasing your product to maintaining price
stability and brand consistency, we are committed to your success every step of the way.

Check out our Brand Video to see how
we can benefit you and your customers.

With an in-house team of creative professionals and a state-of-the-art production studio, we maximize your product’s potential across a range of media applications. Using edited and high-resolution photography, demonstrative videography, and original copywriting, we ensure optimal visibility and customer appeal for your products.

When you partner with Avalanche Industries, your priorities become our own. We function as an extension of your brand and work hard to protect and strengthen your reputation. We highlight each individual product, drive traffic with multiform marketing campaigns, and work hard to maintain brand consistency across all product lines.

We understand the importance of price stability, brand consistency, and product appeal. We also understand the value of true, mutually beneficial relationships. All our services, from professional listing optimization and coordination to our proprietary 24/7 MAP policing software, are included with a partnership. Click here to contact us.

PHOTOGRAPHY - Professional images in a flash

From in-store to online, we deliver a consistent, positive customer experience with professional photographs. With white-background and lifestyle photography studios, a 360 degree high-quality image booth, and the ability to work on location, we take high resolution, multi-angle photos to showcase each particular product in a range of customized settings with hand-selected models.

Product ImageProduct Image
Product ImageProduct Image
Product ImageProduct Image
Product ImageProduct Image
Product ImageProduct Image
Product ImageProduct Image
VIDEOGRAPHY - Bringing your product to life

Our videos give online shoppers the same experience they expect to receive in a retail store. Using stop motion, time lapse, motion graphics, live models, and more, our skilled videographers highlight consumer-valued features, exhibit your product in action, and demonstrate the combined quality of your product and brand. The videos we produce are uploaded to a range of platforms, helping buyers choose your product over the competition. These videos can be used in your online catalogs and marketing or promotional material.

WE ARE EXPERTS AT MARKETING YOUR PRODUCTS
Keywords are Keys to Success

Keywords are Keys to Success

Our programmers have developed software modeled after Google search algorithms to identify the most effective search terms for your products. With industry-specific data and creative brainstorming, each product’s searchability is optimized and carefully monitored to maintain optimal performance.

Getting to the Top of the Categorization Tree

Getting to the Top of the Categorization Tree

Categorization is crucial to high-performance listings. Since sales channels focus considerable resources on improving browsability for users, placing products in appropriate categories is imperative. To attract the highest traffic, we use careful analysis and advanced metrics to determine the most accurate category for every product.

Giving Your Products a Boost

Giving Your Products a Boost

Carefully planned ad campaigns allow your products to surface above the thousands of other listings on each channel. By aggressively promoting your products, we are able to feature your listings above others, even if your product is newer, lesser known, and doesn’t appear high on organic search results.

Your Products in Their Inbox

Your Products in Their Inbox

We feature our brand managed partner products in colorful, weekly email campaigns. Our honed and highly qualified list of over 30,000 active customers has been developed with great care over an entire decade. By using industry-leading insight, our email campaigns have proven extremely effective at stimulating product visibility and improving sales conversions.

MAPWATCH : MAINTAINING YOUR BRAND'S QUALITY STANDARDS AND CHECK YOUR LISTINGS

Ensure Your Map Policy is Upheld

With proprietary software, we monitor all your products and automatically detect any seller that is breaking your MAP policy. Our system screens your products hourly and returns detailed information on each violation, letting us identify and track first and repeat offenders. This program automatically records and takes a screenshot of each violation, posting it on a simple dashboard that you can access from anywhere at any time.

Protect Your Investment

You put a lot of time, effort, and resources into creating your product, and we put a lot of time, effort, and resources into creating that product’s listing. As partners, it is in both our interests for your product to appear their best day in and day out. For that reason, we have listing coordinators who monitor, troubleshoot, and resolve the changes and inaccuracies which are endemic to all complex and large-scale sales channels such as Amazon.

Identify Rogue Sellers

We maintain a vast internal database of marketplace sellers, which includes business names, contact information, and addresses, even if their seller name varies. This allows us to quickly identify violating merchants. If we find a rogue seller not listed in our database, we track down their information and notify the appropriate authorities.

Fix Duplicate Products and Variations

When a product’s size or color variations are broken into multiple pages, or if other sellers list your product separately, your product’s overall sales rank decreases, minimizing its visibility in search results. This can also cause customer confusion and limit sales conversion. We optimize multiple listings for your products by consolidating fragmented sizes, colors, and variations, allowing customers to make the right buying decision.

Online pricing is a slippery slope…monitor it with MAPwatch.net.